Eastmans’ Timeline

1989 | On The Market - precursor to the Gear Lab, Guy’s first illustration, moved to Riverton, Bertie becomes a full time employee and Mike picks up a sales rep job for Mike Weick.

First color advertisement

Cover is textured and color on the inside and the back… first advertisement appears on the back cover, Guy’s first appearance

Researching A Hunting Area - Worksheet. TagHub/MRS research guide, trophy pronghorn judging article, the first HCFT, ad for Eastman Seminar, the first Younger Generation and a Recommended Hunts section

EHJ i22 | 1993

Guy’s iconic Eastmans’ Mule Deer Buck Logo appears on the cover

1992 | Name changed to The Eastmans’ Journal, first “Master Class” offering - Five-Day Elk Hunting School w/Mike...

EHJ i20 1993 | 6th Anniversary Special Edition, Rod Hart becomes assistant editor, Members’ Trading Post (precursor to the Forum), Subscriber Benefits, member exclusive hunting leases, expanded state updates (MRS)

EHJ i15 | 1991

EHJ i17 | 1992